The system separates companies into two distinct queues, each with its own purpose, criteria, and prioritization logic to maximize BDM efficiency.
Existing Companies Queue
Goal: Re-engage past buyers.
This queue targets companies that have previously purchased leads but have been inactive for at least 120 days. The focus is on relationship management and identifying new opportunities with known partners. Assignments are permanent unless auto-released after 5 days of inactivity.
Prospecting Queue
Goal: Qualify new, unverified businesses.
This queue is filled with new, unverified companies from external sources like SalesIntel or direct registrations. The primary goal is qualification, decision-maker identification, and conversion to a full company record. Assignments are temporary, auto-releasing after 7 days.
Existing Companies: Priority Logic
To enter this queue, a company must be in good standing, have no assigned managers, and have not purchased leads in the last 120 days. Once qualified, companies are sorted by a multi-factor algorithm designed to surface the highest-quality prospects first.
Prospecting Queue: Priority Logic
The prospecting queue prioritizes leads based on their source and data quality. Direct registrations are fast-tracked, followed by human-verified and targeted prospects. The ultimate ranking factor is the "Recent Lead Count," a metric indicating market activity and business health.
Queue Comparison: Head-to-Head
| Aspect | Existing Companies Queue | Prospecting Queue |
|---|---|---|
| Target Companies | Companies that previously bought leads | New / unverified companies |
| Lead History Filter | Must NOT have bought leads in 120 days | No lead history required |
| Assignment Duration | Permanent (until inactive) | Temporary (7 days) |
| Auto-Release | After 5 days of BDM inactivity | After 7 days, regardless of activity |
| Priority Factors | Top 500 Status, Google Reviews, Recency | Source, Verification Status, Lead Potential |
| Industry Filter | Limited whitelist (roofing, windows, etc.) | All industries via NAICS codes |
| Data Source | Internal company database | External APIs (e.g., SalesIntel), Registrations |